Social media marketing is no longer a “nice to have” tool for small businesses. If you are consciously forgoing a presence on social media, you could be leaving growth and therefore thousands of dollars in revenue on the table.
If you are motivated to implement a social media strategy but want to first experiment yourself before hiring a freelance account manager, there are guides to help beginners know where to start. For example, Start A Blog 123 has developed a comprehensive infographic on social media posting times. Not only does the graphic detail the best times to post on Facebook, Twitter, LinkedIn, Pinterest, and Google+, but it also explains the best days to share, the number of hashtags to use, image sizes that work best, etc.
If you’re looking to build a presence for your business, check out the infographic below as a primer to social media marketing.